Rozwiązania dla sieci handlowych

Business Intelligence

Up-to-date, comprehensive information is the essential basis for every company decision nowadays.

The difficulty lies in collecting the flood of information from different areas, analyzing it and correlating it correctly.

A data warehouse solution supports the collection and analysis of data. Rolling out such a solution, however, can be rather time-consuming because the result will depend on data structuring and on the design of reports.

It is therefore advisable to use a solution in this area that already contains predefined structures and reports.

Solution
SAP Business Information Warehouse is a data warehousing solution that can be deployed universally. To meet the specific requirements of retail companies, however, SAP Business Information Warehouse has been enhanced with a variety of retail-specific reports and analysis scenarios.

Two of its features to meet specific retail requirements are an article information system and shopping basket analysis.

SAP Business Information Warehouse can quickly and reliably process the volume of data that normally occurs at retail companies, and is therefore particularly suitable for extensive POS analyses. Special reports can be generated such as cashier behavior, PoS effectiveness and handling of empties.

Key figures for controlling stores can be obtained by including additional data from the financial accounting, controlling and human resources areas.

On top of this, SAP Business Information Warehouse acts as a basis for customer relationship management processes because the data that is relevant for this can be integrated in it and evaluated. Complex analyses can be carried out by integrating a data mining tool so that, for example, promotions can be arranged more effectively.

Roles have been defined in SAP Business Information Warehouse so that all employees can be given the information that they need for their job.

Roles at the company could include, for example, buyer, marketing manager and category manager.

For instance, SAP Business Information Warehouse provides category managers with a variety of predefined reports that will help them to process the eight steps in the category management process that have defined by the ECR initiative. Both actual and planned data can be updated, and planned/actual comparisons can be carried out.

SAP Business Information Warehouse can basically import the data from any application but it is a perfect combination with mySAP Retail because, with their specific business content , these two modules are geared to retail requirements.

Services
Wincor Nixdorf supports retail companies in installing SAP Business Information Warehouse by providing the following services.

  • Technical installation
  • System upgrades
  • System administration
  • Data and requirements analysis
  • Data modeling
  • Implementation
  • Job controlling
  • Design of reports / layouts
  • Training
  • Project management

References

AVA
EWIS (Edeka)
Wincor Nixdorf GmbH & Co. KG (logistics area)