Wincor Nixdorf to open new production facility and software competence center in China
Wincor Nixdorf is getting ready for further growth in Asia: the company, an internationally leading provider of IT solutions to the banking and retailing industries, officially opened its new and enlarged production facility and connected software competence center in the WaiGaoQiao Free Trade Zone near Shanghai in China on Tuesday. “This expansion of our production capacities in China reflects not only our success in this country to date but also our expectations for future business,” explained Eckard Heidloff, President and CEO of Wincor Nixdorf AG, to an audience of around 100 customers and government representatives at the opening ceremony.
When the new facility begins operations, production space will have been increased from 5,000 to 15,000 square meters. Tripling the size of the previous facility is a clear indication of how important the new production location will be in Wincor Nixdorf’s global production network in the future. The network covers not only the company’s headquarters in Paderborn, Germany, but also other facilities at its headquarters in Singapore for the Asia/Pacific region, and at Sao Paolo in Brazil. The Shanghai factory manufactures banking and retail products to high German quality standards. “In order to introduce our innovations to the Chinese market more rapidly and flexibly and to respond to local demand better, we have also expanded our Software Competence Center,“ said Eckard Heidloff. The solution center is part of Wincor Nixdorf’s worldwide software development network. It enhances capacities for integrating and adapting international software in China and Asia and is therefore pivotal to the expansion of the region’s solution business. “Our objective is to vastly expand our market position in Asia over the coming years,” Heidloff said. Approximately 400 people are now employed at Wincor Nixdorf China.
Some 1,500 employees from Wincor Nixdorf’s total workforce of 8,000 are already employed in Asia. In recent years, the company has grown by double-digit figures in the region, and successfully raised sales in the Asia-Pacific/ Africa region to EUR 232 million in the last fiscal year. In view of its success to date and existing market potential, the company sees major prospects for improving the region’s current 12 percent share of total Wincor Nixdorf sales. “Now that we have gained an extremely strong position in Europe, Asia plays a central role in our growth strategy,” Heidloff explained.